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Episode #4

German vs. Chinese Car Buyers: What Matters Most?

19 Sep 2025

In this podcast episode, automotive expert Paul Marinelli delves into a recent study conducted by Aumovio, surveying 1,000 motorists across Germany and China. The findings reveal fascinating differences in vehicle preferences, technology adoption, safety priorities, and more.

From road safety and pricing to autonomous driving, entertainment features, craftsmanship, and advanced technology – the study highlights what drivers in both countries truly value. Unsurprisingly, Germans place road safety at the very top. 

Tune in as Paul Marinelli unpacks the key insights from this study and explores what they mean for the automotive industry.

Listen now:

Paul Marinelli

Paul Marinelli

Journalist & PR Specialist

Paul Marinelli is a three decade experienced automotive aftermarket and motorsport industry specialised Journalist and PR Consultant. Based in Melbourne, Australia, Paul has been a long term member of the international media at many Automechanika trade fairs, other major industry events and F1 Grands Prix. He provides experienced industry insights and opinion with every interesting Gateway to Automotive Hub podcast.

You can also listen to ‘Five minutes with Paul Marinelli’ here: